What are some innovative ways companies can measure the impact and effectiveness of their CX ambassadors in creating memorable customer experiences?

Companies can measure the impact and effectiveness of their CX ambassadors by tracking customer feedback and sentiment before and after interactions with ambassadors. They can also use metrics such as customer satisfaction scores, Net Promoter Score (NPS), and customer retention rates to gauge the impact of CX ambassadors. Additionally, companies can implement tools like customer journey mapping and heatmaps to visualize the customer experience and identify areas where ambassadors are making a difference. Conducting regular training sessions and workshops for CX ambassadors to improve their skills and knowledge can also help measure their impact on creating memorable customer experiences.