How can companies effectively measure the success of their customer-centric initiatives in order to continuously improve their customer experience and drive long-term growth?

Companies can measure the success of their customer-centric initiatives by tracking key performance indicators such as customer satisfaction scores, Net Promoter Score (NPS), and customer retention rates. Additionally, collecting and analyzing customer feedback through surveys, social media, and customer service interactions can provide valuable insights into the effectiveness of their initiatives. By regularly monitoring and analyzing these metrics, companies can identify areas for improvement, make data-driven decisions, and continuously enhance their customer experience to drive long-term growth.