How can companies effectively measure the success of their customer-centric initiatives and track improvements in customer satisfaction over time?

Companies can effectively measure the success of their customer-centric initiatives by collecting and analyzing data such as customer feedback, Net Promoter Scores, customer retention rates, and customer lifetime value. They can also track improvements in customer satisfaction over time by regularly monitoring key performance indicators related to customer satisfaction, conducting customer surveys at regular intervals, and comparing current satisfaction levels to historical data. Additionally, companies can use tools like customer relationship management systems to track customer interactions and identify trends in customer behavior that indicate changes in satisfaction levels.