How can companies measure the effectiveness of their efforts to showcase and promote their positive company culture in attracting and retaining top talent?

Companies can measure the effectiveness of their efforts to showcase and promote their positive company culture in attracting and retaining top talent by conducting employee surveys to gauge satisfaction and engagement levels. Tracking employee turnover rates can also provide insight into the success of their culture promotion initiatives. Additionally, monitoring the number of qualified applicants and their feedback during the recruitment process can help determine if the company's culture is resonating with potential hires. Regularly reviewing Glassdoor ratings and employee testimonials can also offer valuable feedback on how the company's culture is perceived externally.

Keywords

company culture measurement employee satisfaction recruitment retention

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