How can companies effectively measure the impact of ongoing coaching and feedback on improving employees' performance as CX ambassadors, and what strategies can be implemented to ensure continuous growth and development in this role?

Companies can measure the impact of ongoing coaching and feedback on improving employees' performance as CX ambassadors by tracking key performance indicators such as customer satisfaction scores, customer retention rates, and employee engagement levels. To ensure continuous growth and development in this role, companies can implement strategies such as regular one-on-one coaching sessions, providing opportunities for skill development through training programs, and soliciting feedback from both customers and employees to identify areas for improvement and create action plans for development. Additionally, creating a culture of continuous learning and recognition for achievements can help motivate employees to excel in their role as CX ambassadors.