How can companies measure the effectiveness of their internal communication strategies in reaching remote or geographically dispersed team members, and what steps can be taken to improve communication if it's found to be lacking?

Companies can measure the effectiveness of their internal communication strategies for remote or geographically dispersed team members by tracking engagement metrics such as email open rates, response times, and participation in virtual meetings. Surveys and feedback from employees can also provide valuable insights into the effectiveness of communication. To improve communication, companies can implement regular check-ins through video calls, utilize collaboration tools for real-time communication, provide clear and consistent messaging, and offer training on effective remote communication strategies. Additionally, creating a culture of transparency and openness can help foster better communication among remote team members.