How can companies measure the success of their efforts in integrating customer-centric values into their company culture, and what strategies can they implement to continuously improve and enhance their customer orientation practices?

Companies can measure the success of their customer-centric values by tracking key performance indicators such as customer satisfaction scores, customer retention rates, and net promoter scores. To continuously improve and enhance their customer orientation practices, companies can implement strategies such as regularly collecting feedback from customers, conducting market research to understand customer needs and preferences, investing in employee training and development to improve customer service skills, and fostering a culture of empathy and customer-centric thinking throughout the organization. Additionally, companies can establish cross-functional teams dedicated to improving the customer experience and regularly review and update their customer-centric values and practices to stay relevant and competitive in the market.