How can companies ensure that their intercultural competence training programs are effectively preparing employees to engage with customers from diverse cultural backgrounds in order to maximize their global business success?

Companies can ensure that their intercultural competence training programs are effective by incorporating real-life scenarios and case studies that reflect the diversity of their customer base. They should also provide opportunities for employees to interact with individuals from different cultural backgrounds through workshops, role-playing exercises, and cultural immersion experiences. Additionally, ongoing feedback and evaluation of the training program's impact on employee behavior and performance can help companies identify areas for improvement and make necessary adjustments to better prepare employees for engaging with diverse customers and maximizing global business success.