How can companies ensure that their CX Ambassadors maintain a consistent and authentic brand voice while engaging with customers on social media platforms?

Companies can ensure that their CX Ambassadors maintain a consistent and authentic brand voice by providing them with clear guidelines and training on brand messaging. Regularly monitoring and providing feedback on their interactions with customers can also help maintain consistency. Encouraging open communication and collaboration among CX Ambassadors can ensure they are all aligned with the brand's voice. Using tools like social media management platforms can help streamline communication and ensure all interactions are in line with the brand's voice.