How can companies effectively leverage technology and data analytics to measure and improve customer engagement and satisfaction levels in real-time?

Companies can effectively leverage technology and data analytics by using customer relationship management (CRM) systems to track customer interactions and feedback in real-time. They can also utilize sentiment analysis tools to monitor social media and online reviews for customer sentiment. By analyzing this data, companies can identify trends, preferences, and pain points to make data-driven decisions that improve customer engagement and satisfaction levels quickly. Additionally, companies can use automation tools to personalize customer interactions and provide timely responses to enhance the overall customer experience.