How can companies leverage technology to enhance their internal CX communication strategies and ensure a positive customer experience culture is maintained across all touchpoints?

Companies can leverage technology by implementing internal communication tools such as chat platforms, video conferencing, and collaboration software to facilitate seamless communication among employees. They can also use customer relationship management (CRM) systems to track customer interactions and personalize communication based on customer preferences. Additionally, companies can use social media monitoring tools to stay informed about customer feedback and sentiment, allowing them to quickly address any issues and maintain a positive customer experience culture across all touchpoints.