In what ways can businesses leverage technology and digital tools to facilitate communication and collaboration among different CX-relevant roles to enhance the overall customer experience?

Businesses can leverage technology and digital tools by implementing communication platforms such as Slack or Microsoft Teams to facilitate real-time collaboration among different customer experience (CX) roles. Utilizing project management tools like Trello or Asana can help streamline workflows and ensure tasks are completed efficiently. Additionally, implementing customer relationship management (CRM) software can centralize customer data and enable teams to provide personalized and seamless experiences across all touchpoints. By leveraging these tools, businesses can enhance communication, collaboration, and ultimately improve the overall customer experience.