In what ways can businesses utilize technology to enhance their employees' ability to provide excellent customer service and improve long-term customer relationships?

Customer Relationship Management
Businesses can utilize technology to enhance their employees' ability to provide excellent customer service by implementing customer relationship management (CRM) software, which helps track and manage customer interactions. They can also use chatbots and virtual assistants to provide immediate support to customers and streamline the customer service process. Additionally, businesses can leverage data analytics tools to gain insights into customer behavior and preferences, allowing them to personalize interactions and improve long-term customer relationships.