How can companies leverage technology to enhance their customer-centric culture and improve the overall customer experience?

Companies can leverage technology to enhance their customer-centric culture by implementing customer relationship management systems that provide a comprehensive view of each customer. By utilizing data analytics and artificial intelligence, companies can personalize customer interactions and anticipate their needs. Implementing omnichannel communication platforms allows for seamless interactions across various touchpoints, improving overall customer experience. Additionally, utilizing chatbots and virtual assistants can provide immediate support and assistance to customers, enhancing their satisfaction and loyalty.