In what ways can companies leverage technology to enhance their customer-centric culture and improve the overall customer experience?

Companies can leverage technology to enhance their customer-centric culture by implementing customer relationship management (CRM) systems to track and analyze customer interactions. They can also use data analytics to gain insights into customer preferences and behavior, allowing them to personalize their offerings. Additionally, companies can use social media and other digital platforms to engage with customers in real-time and provide better customer service. By investing in technologies such as chatbots and AI-powered tools, companies can streamline processes and provide quicker responses to customer inquiries, ultimately improving the overall customer experience.