How can companies leverage storytelling techniques in video format to effectively communicate internal CX initiatives and drive employee buy-in for implementing customer experience enhancements?

Companies can leverage storytelling techniques in video format by creating engaging narratives that highlight the importance of customer experience initiatives and how they align with the company's values and goals. By showcasing real-life examples and testimonials from employees and customers, companies can effectively communicate the impact of CX enhancements and inspire employees to get on board. Utilizing visual storytelling elements such as animation, graphics, and music can also help capture employees' attention and make the message more memorable. Overall, storytelling in video format can humanize the CX initiatives, making them more relatable and compelling for employees to support and implement.