How can applicants leverage social media platforms to showcase customer testimonials and references in a creative and impactful way on their resume or cover letter?

Applicants can leverage social media platforms by creating visual graphics or videos that highlight customer testimonials and references. They can also share links to specific posts or reviews that showcase positive feedback. Additionally, applicants can include screenshots of positive comments or ratings on their resume or cover letter to provide concrete evidence of their skills and abilities. Overall, using social media to showcase customer testimonials and references in a creative and impactful way can help applicants stand out to potential employers and demonstrate their credibility.