How can individuals leverage social media platforms to showcase and promote their best practices to a wider audience, beyond their immediate team and colleagues?

Individuals can leverage social media platforms by creating profiles that highlight their expertise and achievements. They can share relevant content, such as case studies, success stories, and tips, to demonstrate their best practices. Engaging with industry groups and influencers can help expand their reach and attract a wider audience. Utilizing hashtags and tagging relevant accounts can also increase visibility and attract followers who are interested in their work.