How can businesses effectively leverage customer feedback and data analytics to proactively address potential sources of dissatisfaction and enhance the overall customer experience in real-time?

Businesses can effectively leverage customer feedback by collecting and analyzing data from various touchpoints, such as surveys, reviews, and social media. By using data analytics, businesses can identify trends and patterns in customer feedback to proactively address potential sources of dissatisfaction. This allows businesses to make informed decisions in real-time to enhance the overall customer experience, leading to increased customer satisfaction and loyalty.