How can organizations leverage employee advocacy to not only enhance the customer experience, but also improve internal communication and collaboration within the company?

Organizations can leverage employee advocacy by empowering and encouraging employees to share positive experiences and insights about the company on social media platforms. This can enhance the customer experience by providing authentic and relatable content. Additionally, employee advocacy can improve internal communication and collaboration by fostering a sense of community and teamwork among employees. By sharing knowledge and information with each other, employees can work more effectively together towards common goals.