How can businesses leverage emotional intelligence to not only improve customer loyalty and retention, but also increase overall customer lifetime value in a saturated market?

Businesses can leverage emotional intelligence by understanding and empathizing with their customers' needs and emotions. By developing strong emotional connections with customers, businesses can build trust and loyalty, leading to increased retention rates. This emotional bond can also increase customer lifetime value as satisfied customers are more likely to make repeat purchases and recommend the business to others. In a saturated market, emotional intelligence can differentiate a business by creating a unique and personalized customer experience that sets them apart from competitors.