How can businesses effectively utilize customer testimonials to showcase their credibility and attract new customers?

Businesses can effectively utilize customer testimonials by prominently displaying them on their website and social media platforms. They can also incorporate them into their marketing materials and advertisements to showcase real-life experiences and build trust with potential customers. Additionally, businesses can encourage satisfied customers to leave reviews on popular review sites to increase their online credibility. By sharing specific details and results from customer testimonials, businesses can demonstrate the value they provide and attract new customers looking for social proof.

Keywords

customer testimonials credibility attract new customers marketing strategy online credibility

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