How can businesses leverage customer feedback to not only measure their online reputation and success but also actively improve upon it in a competitive market?

Businesses can leverage customer feedback by monitoring online reviews and social media mentions to gauge their online reputation. By analyzing feedback, businesses can identify areas of improvement and make necessary adjustments to products or services. Responding to customer feedback in a timely and professional manner shows customers that their opinions are valued, which can help build trust and loyalty. Implementing feedback-driven changes can help businesses stay competitive in the market by continuously meeting customer expectations and improving overall customer satisfaction.