How can businesses effectively leverage customer feedback to not only identify relevant KPIs, but also improve overall customer satisfaction and retention rates?

Businesses can effectively leverage customer feedback by actively soliciting feedback through surveys, reviews, and social media channels. Analyzing this feedback can help identify key performance indicators (KPIs) related to customer satisfaction and retention. By implementing changes based on customer feedback, businesses can improve overall customer satisfaction and retention rates, ultimately leading to increased loyalty and profitability. Regularly monitoring and adjusting KPIs based on customer feedback ensures that businesses stay responsive to customer needs and preferences.