How can CX ambassadors leverage customer feedback gathered from customer journey mapping to continuously improve and innovate upon the overall customer experience?

CX ambassadors can leverage customer feedback gathered from customer journey mapping by identifying pain points and areas for improvement in the customer experience. By analyzing feedback, they can prioritize areas that need attention and develop strategies to address them effectively. This feedback can also help in identifying trends and patterns that can guide future innovation and enhancement of the overall customer experience. By actively listening to customer feedback and incorporating it into their strategies, CX ambassadors can ensure that they are continuously improving and innovating upon the customer experience to meet evolving customer needs and expectations.