How can companies effectively leverage cultural consultants or local experts to ensure their efforts in balancing cultural authenticity with a standardized customer experience are successful across different regions?

Companies can effectively leverage cultural consultants or local experts by involving them in the early stages of product development and strategy planning. These consultants can provide valuable insights into local customs, preferences, and market trends, helping companies tailor their offerings to specific regions. By collaborating closely with cultural consultants, companies can ensure that their products and services resonate with local audiences while maintaining a standardized customer experience. Regular communication and feedback loops with these experts can also help companies adapt their strategies in real-time to address any cultural challenges that may arise.