In what ways can CX professionals integrate augmented reality into their customer experience strategies to further enhance customer engagement and satisfaction?

CX professionals can integrate augmented reality into their customer experience strategies by creating interactive AR experiences that allow customers to visualize products in their own environment before making a purchase. They can also use AR to provide virtual tours of physical locations or offer step-by-step guidance on product usage. Additionally, CX professionals can leverage AR to gamify the customer experience, making it more entertaining and engaging for customers. By incorporating AR technology, CX professionals can enhance customer engagement and satisfaction by providing a unique and immersive experience that sets their brand apart from competitors.