How can companies ensure that customer feedback is effectively incorporated into employee performance evaluations without overshadowing other important metrics?

Companies can ensure that customer feedback is effectively incorporated into employee performance evaluations by establishing clear criteria for evaluating customer feedback and tying it directly to specific performance goals. They can also provide training and resources to help employees understand and act on customer feedback. Additionally, companies can balance customer feedback with other important metrics by setting priorities and weighting each metric accordingly in the evaluation process. Regular communication and feedback loops between employees, managers, and customers can also help ensure that all relevant metrics are considered in performance evaluations.