How can companies ensure that their training and development programs not only improve employee understanding and prioritization of customer experience, but also lead to tangible business outcomes such as increased revenue and market share?

Companies can ensure that their training and development programs improve employee understanding and prioritization of customer experience by aligning training objectives with business goals, providing ongoing support and reinforcement, and measuring the impact of training on key performance indicators. To ensure tangible business outcomes such as increased revenue and market share, companies should tie training outcomes to specific metrics, provide incentives for employees to apply their training in their roles, and continuously evaluate and adjust training programs based on feedback and results. Additionally, companies can involve employees in the design and delivery of training programs to increase engagement and buy-in, ultimately leading to more impactful results.