How can a CX ambassador effectively gather feedback from customers to continuously improve the overall customer experience?

A CX ambassador can effectively gather feedback from customers by utilizing various channels such as surveys, feedback forms, social media listening, and direct customer interactions. They should actively listen to customer concerns, suggestions, and complaints to understand their needs and preferences. It is important for the CX ambassador to analyze the feedback collected, identify common trends or issues, and prioritize areas for improvement based on customer insights. Regularly communicating with customers, acknowledging their feedback, and implementing changes based on their suggestions will help in continuously enhancing the overall customer experience.