How can CX ambassadors proactively identify potential sources of resistance to change within cross-functional teams and develop strategies to address them before they hinder innovation and hinder the delivery of exceptional customer experiences in a rapidly evolving market landscape?

CX ambassadors can proactively identify potential sources of resistance to change within cross-functional teams by fostering open communication and actively listening to team members' concerns. They can also conduct regular assessments to gauge team dynamics and identify any areas of friction. To address resistance, CX ambassadors can involve team members in the change process, provide training and support, and clearly communicate the benefits of the proposed changes. By addressing resistance early on, CX ambassadors can ensure that innovation is not hindered and that exceptional customer experiences can be delivered effectively in a rapidly evolving market landscape.