How can a CX ambassador effectively handle a situation where a customer is upset due to a misunderstanding and is threatening to take their business elsewhere?

A CX ambassador can effectively handle this situation by remaining calm and empathetic while actively listening to the customer's concerns. They should apologize for the misunderstanding, take responsibility for any mistakes made, and work towards finding a resolution that meets the customer's needs. By showing understanding, offering solutions, and demonstrating a willingness to make things right, the CX ambassador can help rebuild trust and retain the customer's business.