How can a CX ambassador effectively handle customer complaints and turn a negative experience into a positive one?

A CX ambassador can effectively handle customer complaints by actively listening to the customer's concerns, empathizing with their situation, and taking ownership of the issue. They should strive to find a solution that meets the customer's needs and exceeds their expectations. By addressing the complaint promptly, showing genuine concern, and following up to ensure the issue is resolved, the CX ambassador can turn a negative experience into a positive one and build trust and loyalty with the customer.