How can leaders ensure that their team members not only understand the values they wish to promote, but also actively demonstrate and embody these values in their day-to-day work?

Leaders can ensure that their team members understand and embody the values they wish to promote by clearly communicating these values through regular meetings, training sessions, and written materials. Leaders should lead by example and consistently demonstrate the values themselves, serving as role models for their team members. They can also incentivize and reward behaviors that align with the values, while addressing any behaviors that do not. Additionally, leaders can create a culture of accountability by holding team members accountable for upholding the values and providing regular feedback on their performance in this area.