How can companies effectively communicate the importance of customer service to employees at all levels of the organization, and ensure that a customer-centric culture is consistently upheld?

Companies can effectively communicate the importance of customer service to employees by incorporating it into their mission and values, providing regular training and feedback, and recognizing and rewarding employees who demonstrate exceptional customer service. It is important to lead by example, with top management demonstrating a commitment to customer service and encouraging all employees to prioritize customer satisfaction. Creating a customer-centric culture requires clear communication, consistent reinforcement of expectations, and a focus on continuous improvement to meet and exceed customer expectations.