How can companies effectively ensure that their employees are aligned with customer-centric values and actively contribute to fostering a customer-centric culture within the organization?

Companies can effectively ensure that their employees are aligned with customer-centric values by clearly communicating the importance of customer satisfaction and the role each employee plays in achieving it. Providing training and development opportunities focused on customer service skills can also help employees understand and embody customer-centric values. Recognizing and rewarding employees who demonstrate customer-centric behaviors can further reinforce the importance of prioritizing customer needs. Additionally, fostering open communication channels and soliciting feedback from employees can help identify areas for improvement and ensure that everyone is working towards a common goal of creating a customer-centric culture within the organization.