How can CX ambassadors ensure they are ethically and responsibly using data analytics and AI tools to personalize customer interactions, maintain customer privacy, and uphold trust in a remote setting?
CX ambassadors can ensure ethical and responsible use of data analytics and AI tools by obtaining proper consent from customers before collecting and analyzing their data. They should also ensure that data is securely stored and only used for its intended purpose. To maintain customer privacy, ambassadors should regularly review and update their data privacy policies and practices. Upholding trust in a remote setting can be achieved by being transparent about how data is being used and providing customers with control over their personal information.
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