How can businesses ensure that their customer-centric culture initiatives are not only effective in improving customer satisfaction and loyalty, but also sustainable in the long run?

Businesses can ensure their customer-centric culture initiatives are effective and sustainable by regularly collecting and analyzing customer feedback to understand their needs and preferences. They should also invest in training employees to prioritize customer satisfaction and empower them to make decisions that benefit the customer. Additionally, fostering a culture of continuous improvement and innovation will help ensure that customer-centric practices evolve with changing customer expectations and market trends. Finally, leadership should consistently demonstrate their commitment to customer-centric values and provide the necessary resources and support to maintain a customer-focused culture in the long run.