How can a company ensure that their CX ambassador program remains relevant and effective in a rapidly changing market landscape, and what steps can be taken to adapt and innovate the program to meet evolving customer needs and preferences?

To ensure that a CX ambassador program remains relevant and effective in a rapidly changing market landscape, a company can regularly assess customer feedback and analyze market trends to identify areas for improvement. It is important to stay updated on industry developments and competitor strategies to adapt and innovate the program accordingly. Companies can also invest in ongoing training and development for CX ambassadors to enhance their skills and knowledge in order to meet evolving customer needs and preferences. Additionally, utilizing technology and data analytics can help in personalizing customer interactions and delivering a seamless and consistent experience across all touchpoints.