How can companies ensure that their CX ambassadors receive proper training and support to effectively communicate and connect with customers from diverse cultural backgrounds, in order to create memorable and positive experiences for all customers?

Companies can ensure their CX ambassadors receive proper training and support by providing cultural sensitivity training, language courses, and resources on different cultural norms and values. They can also offer regular feedback and coaching sessions to help ambassadors improve their communication skills and build relationships with customers from diverse backgrounds. Additionally, companies can encourage ambassadors to actively listen to customers, show empathy, and adapt their communication style to meet the needs of each individual customer, ultimately creating more positive and memorable experiences for all customers.