How can companies ensure that their customer-centric culture is not just a trend, but a long-term strategy that consistently drives success and growth?

Companies can ensure that their customer-centric culture is not just a trend by embedding it into their core values and mission statement. This means making customer satisfaction a top priority at all levels of the organization. Additionally, companies should regularly gather feedback from customers and use this information to continuously improve products and services. Lastly, leadership should lead by example and consistently reinforce the importance of customer-centricity in all aspects of the business.