In what ways can organizations ensure that their recognition and rewards programs are not only impacting employee morale and customer satisfaction in the short term, but also fostering long-term engagement and loyalty from both employees and customers?

Organizations can ensure their recognition and rewards programs have a long-term impact by aligning them with the company's core values and goals. This ensures that employees and customers are motivated by a shared vision and purpose. Additionally, providing ongoing training and development opportunities can help employees feel valued and invested in their personal growth within the organization. Finally, regularly soliciting feedback from both employees and customers can help organizations adapt their recognition and rewards programs to meet changing needs and preferences, ensuring sustained engagement and loyalty over time.