How can companies ensure that their customer-centric culture is not just a temporary trend, but a sustainable practice that is ingrained in their company's values and operations for the long term?

Companies can ensure that their customer-centric culture is sustainable by consistently prioritizing customer needs and feedback in decision-making processes. This can be achieved through ongoing training and development programs for employees to reinforce the importance of customer satisfaction. Additionally, companies should regularly measure and track key performance indicators related to customer experience to ensure accountability and continuous improvement. Finally, integrating customer-centric values into the company's mission statement and core values can help solidify this culture as a long-term practice.