How can organizations ensure that their innovative approaches not only inspire employees to champion exceptional customer experiences, but also result in tangible and sustainable improvements in customer satisfaction and overall business performance over time?

Organizations can ensure that their innovative approaches inspire employees by fostering a culture of creativity and providing opportunities for input and feedback from all levels of the organization. They can also incentivize and reward employees for championing exceptional customer experiences. To ensure tangible and sustainable improvements in customer satisfaction and overall business performance, organizations should regularly track and measure the impact of their innovative approaches on key performance indicators related to customer satisfaction and business outcomes. Additionally, they should continuously iterate and refine their approaches based on feedback and data to ensure long-term success.