How can companies ensure that their employees are actively engaged and committed to upholding data privacy practices, rather than just going through the motions of compliance?

Accountability Measures
Companies can ensure that their employees are actively engaged and committed to upholding data privacy practices by providing regular training and education on the importance of data privacy and the potential consequences of non-compliance. They can also create a culture that values and prioritizes data privacy, with clear communication from leadership about the company's commitment to protecting data. Additionally, companies can implement accountability measures, such as regular audits and performance evaluations that include data privacy compliance as a key metric. Finally, companies can incentivize and reward employees who demonstrate a strong commitment to upholding data privacy practices, fostering a sense of ownership and responsibility among staff.