How can companies ensure that their employees are consistently following data privacy and security protocols when accessing customer information for personalized service?

Companies can ensure that their employees are consistently following data privacy and security protocols by implementing regular training sessions on data protection best practices. They can also enforce strict access controls and permissions to limit who can access customer information. Additionally, companies can regularly audit and monitor employee activity to ensure compliance with data privacy regulations. It is important for companies to have clear policies and procedures in place for handling customer data and to foster a culture of accountability and responsibility among employees.