How can companies ensure that their employees are fully aligned with the customer-centric values of the organization, and what strategies can be implemented to maintain this alignment over time?

Companies can ensure that their employees are fully aligned with customer-centric values by clearly communicating the importance of customer satisfaction and incorporating it into the company culture. Strategies to maintain this alignment over time include providing ongoing training and development opportunities focused on customer service, recognizing and rewarding employees who demonstrate customer-centric behaviors, and regularly soliciting feedback from both employees and customers to identify areas for improvement. Additionally, setting clear expectations and goals related to customer satisfaction can help keep employees focused on delivering exceptional service.