How can companies ensure that their CX awards program not only motivates employees to deliver exceptional customer experiences, but also fosters a collaborative and supportive work environment that encourages team members to work together towards a common goal of customer satisfaction?

Companies can ensure that their CX awards program motivates employees and fosters a collaborative work environment by clearly defining the criteria for recognition and rewards, ensuring that they align with the company's customer experience goals. They can also encourage teamwork by promoting a culture of open communication, sharing best practices, and recognizing team achievements. Providing regular feedback, coaching, and training opportunities can further support employees in delivering exceptional customer experiences and working together towards a common goal of customer satisfaction. Additionally, involving employees in the design and implementation of the awards program can help foster a sense of ownership and engagement among team members.