How can companies ensure that cultural sensitivity training programs are not only effective in improving customer interactions, but also sustainable in the long term to continuously enhance overall customer experience?

Companies can ensure the effectiveness and sustainability of cultural sensitivity training programs by regularly evaluating and updating the content to reflect current trends and best practices. It is important to incorporate real-life scenarios and case studies into the training to make it relatable and applicable to employees' day-to-day interactions. Additionally, companies should provide ongoing support and resources for employees to reinforce their learning and encourage continuous improvement. Finally, leadership should demonstrate a commitment to diversity and inclusion, setting the tone for the organization and promoting a culture of respect and understanding among employees.