How can organizations ensure that their CX ambassadors are effectively aligning their actions and behaviors with the overall customer experience strategy to drive long-term customer loyalty and advocacy?

Organizations can ensure that their CX ambassadors are effectively aligning their actions and behaviors with the overall customer experience strategy by providing comprehensive training and ongoing support. This includes clearly defining expectations, goals, and key performance indicators for CX ambassadors to follow. Regular feedback and performance evaluations can help identify areas for improvement and reinforce alignment with the customer experience strategy. Additionally, creating a culture that values customer-centricity and empowers employees to make decisions that prioritize customer satisfaction can further drive long-term customer loyalty and advocacy.